After meeting with Twin Cities Daily Planet editor Mary Turck, I’m pleased to announce that cinna.mn and fresh.mn are two of TCDP’s newest media partners.
One of the things I like the most about TCDP is that they aggregate most of the Twin Cities community and ethnic media in one place. The web presence of these organizations varies wildly and it’s hard to follow them all, especially when you’re a high volume consumer of the internet such as myself. The mechanism by which they do this is their media partnership program.
So what the heck is a media partner?
Media partnership, at it’s most basic, is an agreement to allow TCDP to republish your site’s content. In exchange, you are free to re-publish any of TCDP’s original reporting (i.e., not items they republish from other sites) on your own site. In addition, you’re added to their long list of media partners which I hear people occasionally browse. Every article of yours that TCDP republishes includes your byline, your photo or avatar, a short blurb about your site, and a linkback and contact info.
What this means for cinna.mn and fresh.mn is that if TCDP’s editors see anything they like and want to republish, it may go out in the daily email newsletter and it’ll appear in the “blogs” section of the website. My first article at TCDP was published on Friday, Nov 21:
Media partners fall into a few different buckets, like the aforementioned “Community and Ethnic Media” bucket. cinna.mn and fresh.mn are in the “Contributing Blogs” bucket. There’s also “Neighborhood Associations” and “Arts Media and Blogs.” Some sites are regularly syndicated for their Community Newswire.
Aside from all that, TCDP seems to be pretty open to suggestions regarding the structure of media partnerships and ways to use and distribute content.
If you’re interested in media partnership for your Twin Cities-related site, email [email protected]
